The Location

Centre Point is located in London’s West End, the cultural heart of the city.

The View

Centre Point is one of London’s original skyscrapers. The 34 storey building has protected, panoramic views of London’s greatest landmarks including Buckingham Palace, St Paul’s Cathedral and Tower Bridge

Panorama St. Pancras International British Museum The Barbican The City Of London St. Paul's Cathedral Tower Bridge Tate Modern Somerset House Royal Opera House Hayward Gallery Royal Festival hall London Eye Big Ben National Gallery Westminster Abbey Buckingham Palace Green Park Hyde Park Selfridges Wembley Stadium Regents Park BT Tower

The Area

Situated in the cultural centre of London, Centre Point is surrounded by the city’s leading restaurants, theatres, shops and art galleries. With the arrival of the Crossrail Elizabeth Line, residents will have direct access to the rest of London, including Heathrow Airport and Canary Wharf.

Boasting the most Michelin starred restaurants in London, the West End is home to 30 museums and galleries, Europe’s most famous shopping districts and 40 theatres including the Royal Opera House.

Interior of Hakasan Chinese restaurant in the West End, London
Women walking up stairs near old building
Man and woman walking in a London park
Liberty of London name with Union Jack flag in West End, London
Streetlights and Pillars in London
Shop window with manikin and sign
Interior of Royal Opera House with pillars and logo

Investing in Centre Point Residences

As one of Central London’s largest regeneration zones, Tottenham Court Road is set to become the West End’s most exciting new destinations.

Regeneration has always been an important part of the ever-evolving London landscape – increasing property values by an average of 4.7% above wider house price growth according to CBRE, the world’s largest property consultancy. The construction of Crossrail, otherwise known as the Elizabeth Line, is now 80% complete and Tottenham Court Road Station is currently undergoing a £1 billion facelift which is the largest of all Crossrail Stations. Crossrail is a catalyst for investment in London, with many areas along the route being completely transformed and house prices close to a Crossrail Station have seen an uplift of up to 31% since it was announced.

With St Giles Square opening later this year, a selection of well known brands are creating a new cultural hub right next to Centre Point Residences. Public realm interventions have a large impact on property values when they improve and enhance an image of an area. With Centre Point completing first out of the regeneration projects at Tottenham Court Road, residents are set to benefit from this as property with effective placemaking across London demand a 10% uplift against those that don’t (CBRE 2017).

Information taken from the following sources:
The Regeneration Effect, CBRE, 2018
The Placemaking Premium, CBRE, 2017
Crossrail, Analysing Property Market Performance along the Elizabeth Line, Knight Frank, 2017
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